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How to Use the New Author Discount Manager
One of the features Lulu authors most frequently ask for is the ability to offer books at a discounted price. Lulu has listened, and today we have released the new Lulu Discount Manager. Now our...
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Market Your Prose Like the Pros with the New Discount Manager
This week we released a powerful new tool to help authors sell more books in their most profitable sales channel — Lulu.com. The new Discount Manager gives you the ability to set discounts on your...
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Marketing Tip of the Week: Get the Word Out
Email your friends and colleagues: Email is a great way to get the word out on your book, and who better to support you than those you already know. Explain why you wrote the book and what it is about....
View ArticleGetting Your Book on a Retail Shelf
Sometimes there is nothing more gratifying for an author than to walk into their neighborhood bookstore and see their own blood, sweat, and tears resting on the shelf. While there is no guarantee that...
View ArticleThe Upward eBook Trend
According to a recent MediaBistro article, “net sales revenue from eBooks have surpassed hardcover books in the first quarter of 2012.” The data comes from the March Association of American Publishers...
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